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Home > Journal of Fashion Marketing and Management > Table of contents:Volume 13 issue 4
Journal of Fashion Marketing and Management
ISSN: 1361-2026
Online from: 1996
Subject Area: Marketing
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Table of contents:
Volume 13 issue 4
Published: 2009, Start page: p481Special Issue: Fashion marketing and management in the Asia-Pacific region
Guest editor(s): Gail Taylor
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You have access to this item Backfiles Earlycite Abstract only | Article Id: | Article Information: |
|---|---|
| 1812418 | Buyer-supplier relationships in Dongdaemun fashion market: relationship quality model Ho Jung Choo, Ji-Wook Jung, Ihn Hee Chung (pp. 481 - 500) Keywords: Channel relationships, Customer satisfaction, Quality, South Korea, Trust Article type: Research paper Please login | Abstract & purchase [ HTML & PDF (288kb) ] | Reprints & permissions |
| 1812419 | Factors influencing internet shopping behaviour: a survey of consumers in Thailand Orapin Laohapensang (pp. 501 - 513) Keywords: Consumer behaviour, Internet shopping, Thailand Article type: Research paper Please login | Abstract & purchase [ HTML & PDF (334kb) ] | Reprints & permissions |
| 1812420 | Potential niche markets for luxury fashion goods in China Ling Gao, Marjorie J.T. Norton, Zhi-ming Zhang, Chester Kin-man To (pp. 514 - 526) Keywords: China, Consumers, Fashion, Market segmentation Article type: Research paper Please login | Abstract & purchase [ HTML & PDF (93kb) ] | Reprints & permissions |
| 1812421 | Consumer attitudes towards brand extensions of designer-labels and mass-market labels in Hong Kong Shuk-Ching Liu, Tsan-Ming Choi (pp. 527 - 540) Keywords: Brand extensions, Consumer behaviour, Fashion, Hong Kong, Retailing Article type: Research paper Please login | Abstract & purchase [ HTML & PDF (87kb) ] | Reprints & permissions |
| 1812422 | Information source usage in teen apparel purchases: China, Japan and the United States Allen D. Schaefer, R. Stephen Parker, Charles M. Hermans (pp. 541 - 552) Keywords: Adolescents, China, Clothing, Consumer behaviour, Japan, United States of America Article type: Research paper Please login | Abstract & purchase [ HTML & PDF (85kb) ] | Reprints & permissions |
| 1812423 | Perception of appearance and use of appearance products among Chinese women Karen Kaigler-Walker, Zelda L. Gilbert (pp. 553 - 565) Keywords: China, Consumer behaviour, Fashion industry, Marketing Article type: Research paper Please login | Abstract & purchase [ HTML & PDF (275kb) ] | Reprints & permissions |
| 1812424 | Creating brand equity in the Chinese clothing market: The effect of selected marketing activities on brand equity dimensions Xiao Tong, Jana M. Hawley (pp. 566 - 581) Keywords: Brand equity, China, Clothing, Marketing Article type: Research paper Please login | Abstract & purchase [ HTML & PDF (246kb) ] | Reprints & permissions |
Book Review
| Article Id: | Article Information: |
|---|---|
| 1812417 | Managing Fashion and Luxury Companies Pierre-Luc Emond pp. 582 - 582 Please login | Abstract & purchase [ HTML ] Guest editorial |
| 1812425 | Flaws in the fabric – a ghost in the machine Gail Taylor Abstract | View HTML |
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