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Home > Journal of Fashion Marketing and Management > Table of contents:Volume 12 issue 2
Journal of Fashion Marketing and Management
ISSN: 1361-2026
Online from: 1996
Subject Area: Marketing
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Table of contents:
Volume 12 issue 2
Published: 2008, Start page: p147Icon key: 
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You have access to this item Backfiles Earlycite Abstract only | Article Id: | Article Information: |
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| 1724541 | Purchase of clothing and its linkage to family communication and lifestyles among young adults Jane Lu Hsu, Kai-Ming Chang (pp. 147 - 163) Keywords: Clothing and accessories, Communication processes, Family, Fashion, Lifestyles Article type: Research paper Please login | Abstract & purchase [ HTML & PDF (210kb) ] | Reprints & permissions |
| 1724542 | The effects of facial image and cosmetic usage on perceptions of brand personality Michelle Guthrie, Hye-Shin Kim, Jaehee Jung (pp. 164 - 181) Keywords: Brand image, Consumer behaviour, Consumer satisfaction, Cosmetics, Marketing strategy Article type: Research paper Please login | Abstract & purchase [ HTML & PDF (143kb) ] | Reprints & permissions |
| 1724543 | Advertisements: interpreting images used to sell to young adults Alyssa Dana Adomaitis, Kim P. Johnson (pp. 182 - 192) Keywords: Adolescents, Advertising, Fashion, Magazines, Social processes Article type: Literature review Please login | Abstract & purchase [ HTML & PDF (83kb) ] | Reprints & permissions |
| 1724562 | The effects of shopping orientations on consumers' satisfaction with product search and purchases in a multi-channel environment Hyun-Hwa Lee, Jihyun Kim (pp. 193 - 216) Keywords: Consumer behaviour, Customer satisfaction, Information media, Retailing, Shopping Article type: Research paper Please login | Abstract & purchase [ HTML & PDF (131kb) ] | Reprints & permissions |
| 1724558 | A study of the pyjamas purchasing behaviour of Chinese consumers in Hangzhou, China Osmud Rahman, Xiuli Zhu, Wing-sun Liu (pp. 217 - 231) Keywords: China, Clothing, Consumer behaviour, Product attributes Article type: Research paper Please login | Abstract & purchase [ HTML & PDF (96kb) ] | Reprints & permissions |
| 1724544 | High-involvement and low-involvement products: A comparison of brand awareness among students at a South African university Laetitia Radder, Wei Huang (pp. 232 - 243) Keywords: Advertising, Brand awareness, Clothing, Coffee, Consumer behaviour, South Africa Article type: Research paper Please login | Abstract & purchase [ HTML & PDF (78kb) ] | Reprints & permissions |
| 1724545 | Purchasing global luxury brands among young Korean consumers Hye-Jung Park, Nancy J. Rabolt, Kyung Sook Jeon (pp. 244 - 259) Keywords: Culture, Demographics, Premier brands, Product differentiation, South Korea, Youth Article type: Research paper Please login | Abstract & purchase [ HTML & PDF (102kb) ] | Reprints & permissions |
| 1724559 | Evolution of the Los Angeles County apparel industry Allyson Bailey-Todd, Molly Eckman, Kenneth Tremblay (pp. 260 - 276) Keywords: Garment industry, Globalization, Immigrants, Outsourcing, Pay, United States of America Article type: Research paper Please login | Abstract & purchase [ HTML & PDF (257kb) ] | Reprints & permissions |
Forthcoming in Issue 3
| Article Id: | Article Information: |
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| 1724547 | Forthcoming in Issue 3 Please login | Abstract & purchase [ HTML ] Editorial |
| 1724546 | Editorial Steve Hayes Abstract | View HTML |
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